SoftSight
One operating layer for online sample

Find the right suppliers. Source with confidence. Protect your data. Reconcile every buy.

SoftSight connects supplier intelligence, sample procurement, fieldwork operations and respondent quality in one operational layer, from finding who can deliver your audience to reconciling the final buy.

Open NetworkSupplier intelligenceFieldworkOSProcurement & fieldworkSurveyGuardRespondent quality

Live Fieldwork

Illustrative data

Suppliers

12

+3

In-field

8

active

Quality flags

0

clean

Northstar Panel

On pace

$3.40

Vantage Sample

On pace

$3.10

GlobalReach

Negotiating

$2.95

Insight Connect

14 respondents blocked

$3.65

SurveyGuard: 14 fraudulent respondents blocked · 187ms avg

One system. Three products.

Everything around the sample, connected.

From supplier discovery to fieldwork close, SoftSight connects the decisions, operations and quality controls that are usually scattered across inboxes, spreadsheets and supplier portals.

  1. Audience

    The sample you need

  2. Open Network

    Find the right suppliers

  3. FieldworkOS

    Source + negotiate + run

  4. SurveyGuard

    Protect every respondent

  5. Reconciliation

    Know exactly what you bought

Open Network
answers who
FieldworkOS
answers how
SurveyGuard
answers can I trust it

The chain is the order of the questions, not a queue. SurveyGuard is evaluating respondents for as long as fieldwork is live, and supplier performance from every study feeds straight back into the Open Network.

One operating layer. Three connected systems.

Open Network gives you supplier intelligence. FieldworkOS turns that intelligence into action. SurveyGuard protects the data that comes back.

10–30%

of online survey responses are fraudulent without real-time protection

70%

of a researcher's week consumed by operational friction

<200ms

to evaluate every respondent across 15 detection layers

End-to-end

from choosing a supplier to reconciling the final buy

Supplier intelligence

Know which suppliers actually deliver.

Supplier capability is easy to claim. Reliable performance is harder to prove. SoftSight builds supplier intelligence from observed fieldwork, including feasibility, incidence, delivery reliability, quality signals, responsiveness and commercial performance.

Explore supplier intelligence

Supplier standings

Illustrative data
SupplierAudienceDeliveryIR accuracyQualityConfidence
Northstar PanelUS B2B96%92%98%High
Vantage SampleHealthcare93%89%97%High
GlobalReachConsumer88%84%95%Medium

Confidence reflects how much observed fieldwork sits behind a supplier standing. Suppliers below the statistical minimum are shown as building record rather than given a score.

The reality, today

Buying sample isn’t one problem. It’s seven, and they compound.

Our co-founder spent three years running this workflow. Sample buys go wrong in the same order every time: the supplier you couldn’t find, the bid round, the negotiation, the launch, the fraud, the quota stall, the reconciliation.

Then he stopped accepting it.

The same five suppliers on every study, because finding a sixth means asking around.

Five suppliers, five email formats, one comparison sheet you rebuild by hand.

CPIs negotiated on gut feel, with no benchmarks and no memory of last quarter.

The quota cell that silently stalled, found when there’s no field time left.

Before and after

Replace the sample operations maze with one operating layer.

Nothing here is a new discipline. It is the same eight jobs you already do, moved out of threads and tabs into one place that keeps the record.

Today

RFQs across multiple email threads

With SoftSight

One structured sample specification

Today

Quotes copied into spreadsheets

With SoftSight

Quotes captured automatically

Today

CPI negotiation based on individual PM knowledge

With SoftSight

Negotiation strategy applied consistently

Today

Supplier links and test IDs manually checked

With SoftSight

Launches verified before go-live

Today

Multiple supplier portals

With SoftSight

Every supplier visible in one place

Today

Quota progress checked manually

With SoftSight

Quota cells monitored continuously

Today

Quality issues discovered late

With SoftSight

Quality and fraud signals surface in real time

Today

Reconciliation assembled at field close

With SoftSight

Complete audit trail at reconciliation

How it works

From audience requirement to reconciled fieldwork.

01

Define the audience

Start with the sample you need.

Audience, geography, incidence, LOI, quotas, timeline and budget.

02

Find the right suppliers

Open Network identifies suppliers with relevant coverage and observed performance.

03

Source and negotiate

FieldworkOS distributes RFQs, parses responses and manages CPI negotiation.

04

Run and protect fieldwork

Monitor every supplier, quota and quality signal while SurveyGuard evaluates respondents in real time.

05

Reconcile

Close the study with an auditable record of completes, costs, supplier commitments and quality decisions.

Product tour

See exactly what SoftSight does for you.

One buy, moving through all three products in the order it actually happens.

Open Network

Who can deliver this audience, judged on fieldwork they actually ran.

Supplier profile

Illustrative

Northwind Panel

34 studies fielded · refreshed continuously

Proven record
Sub-10% IR healthcareB2B IT decision-makersDE · FR · NL
IR accuracy94

Within 1.2 pts of quoted

Term-rate health88

Inside band for sub-10% IR

Quality flags96

2 per 1,000 entrants

Delivery reliability98

98% of committed volume

Billing accuracy100

Matches signed schedule

Every metric is benchmarked within a band of similar study difficulty. The record shown here is the exact record the supplier sees.

Vantage Sample

3 studies fielded · below the statistical minimum

Building record
FieldworkOS

The procurement and fieldwork lifecycle, handled end-to-end.

  1. RFQ sent

    Brief goes out to every supplier at once.

  2. AI reads quotes

    Quotes parsed from email, no spreadsheets.

  3. Negotiates CPI

    Counter-offers backed by real data.

  4. Monitors live

    Pacing and quality watched in real time.

  5. Reconciles

    Final counts and costs squared automatically.

With the suppliers you already use — or discover through SoftSight.

SurveyGuard

Fraud stopped at the entry point, before it touches your data.

Respondents
15 layers · <200ms
Your data
Clean respondents reach your datasetBots, VPNs, duplicates & AI answers blocked at the door14 fraudulent blocked today
The structural difference

This is not a sample marketplace.

A marketplace stands between you and the supplier and takes a cut of whatever passes through. SoftSight doesn’t stand in the middle at all. It is the layer you and your suppliers both work in, and it earns nothing from the buy itself.

See the full comparison, row by row

We take nothing from the transaction

No commission, placement fee or margin on any buy the network influences. A marketplace earns more when volume routes through it. We earn nothing either way, so the ranking has no reason to mislead you.

Nothing is blended into a pool

Every respondent stays attributed to the supplier who sourced them. When quality slips you know whose it was, pause that one supplier, and keep the rest of the study in field.

The relationship is yours to keep

You contract directly with a named supplier, at a price the two of you negotiated. Suppliers you meet here are your suppliers, and they leave with you if you leave.

Both sides of the buy

Built for both sides of the sample relationship.

The same operating layer, read from two directions. Nobody is the product, and nobody pays a toll to reach the other side.

For researchers

Find the right supply without building another spreadsheet.

  • Discover relevant suppliers
  • Compare observed performance
  • Send RFQs
  • Negotiate consistently
  • Monitor delivery
  • Maintain supplier relationships
  • Reconcile with evidence
For sample suppliers

Get discovered for the audiences you actually deliver.

  • Named supplier attribution
  • Direct buyer relationships
  • No transaction commission
  • Qualified RFQs
  • Observed performance record
  • Portable customer relationships
Why SoftSight

Worthy of the responsibility it carries.

We didn’t build SoftSight to be the biggest software company in market research. We built it because the people who protect the quality of research data, the project managers, the operations leads and the research directors, have been doing extraordinary work with inadequate tools.

And the consequences of that inadequacy are not just operational. They are real: decisions made from bad data cause real harm. Our job is to make their job possible. Not easier for its own sake, but worthy of the responsibility it carries.

See it in action

Stop managing emails. Start protecting your data.

A 30-minute demo, walked through by someone who has run the workflow you’re trying to leave behind, on your projects, your suppliers, your quality standards.